The Lean Business Model Scorecard helps you align, track, and optimize your business strategy by breaking down your core North Star Metric into actionable metrics (One Metric That Matters) across key business areas, supported by relevant KPIs.

💡 For what is it good?
With the Lean Business Model Scorecard, you can align business objectives, track key metrics, and drive performance across every area of your organisation.
It helps teams break down a high-level North Star Metric (NSM) into actionable One Metric That Matters (OMTM) for each business area, supported by relevant KPIs. This approach improves clarity, supports better decision-making, and ensures every part of the business contributes to long-term goals.
The Business Model Scorecard is ideal for startups and scale-ups refining growth strategies, product and marketing teams seeking clarity on how their activities impact business goals, and leadership and operations teams aligning performance metrics across departments. Basically, anyone who loves strategic clarity and hates siloed thinking! 🚀
📜 Step-by-Step Guide
1. Define Your North Star Metric (NSM)
Start by identifying the core metric that reflects the primary value your business delivers. The result should be a single, clear focus that aligns with your long-term vision.
Consider:
- What is the key value we offer to customers?
- Which metric best represents this value over time?
2. Identify One Metric That Matters (OMTM) for Each Business Area
For each section of your Business Model Canvas (like customer segments, channels, or revenue streams), choose one key metric that reflects performance in that area and supports the NSM.
Consider:
- What’s the most important metric for this area?
- How does this metric contribute to the NSM?
3. Add Supporting Metrics and KPIs
For each OMTM, identify additional KPIs that provide more detailed insights into performance. These help create a more complete picture and guide decision-making.
Consider:
- What additional data gives more context for this OMTM?
- Are there indicators that can help us anticipate changes?
5. Review and Refine
Regularly review your metrics to ensure they remain relevant and effective. Gather feedback from teams and adjust as needed.
Consider:
- Are we focusing on the right metrics?
- How can we improve our tracking or processes?
Bringing all your metrics together in one view helps track progress and communicate insights. Use visualization tools to build a simple, easy-to-read dashboard.
🚀 Get Started with the Lean Business Model Scorecard
Get a printable version of the Lean Business Model Scorecard to map out your strategy on paper or digitally. 👇
Access the Lean Business Model Scorecard on Miroverse and start collaborating with your team in an interactive, digital workspace.👇

KPI Bank is proudly published under the Creative Commons Attribution-Sharealike 4.0 International Licence, making it freely accessible for everyone to explore, use, and contribute to. 🚀
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